The ABTA maintains a strict Code of Conduct, which aims to ensure that ABTA Members maintain the highest of standards in the way they conduct their business. They have a clear vision that all animals encountered through tourism are to be treated humanely, with respect and in accordance with transparent and robust animal welfare standards.

ABTA also has a strong commitment to promoting sustainable tourism, and that sustainability is relevant to all travel businesses, whether this means cutting waste and energy consumption, developing a sustainability strategy, or looking at hotel and excursion impacts at destination. Ultimately they believe that by adopting sustainable practices, ABTA Members can help create Better Places for their customers to visit.

Flight Centre is a member of ABTA.